MARKHAM, Ontario — Caber Distributors has acquired slipcover specialist Sure Fit Home Furnishings. The new aggregation will be alleged Caber Sure Fit Inc.
Caber admiral Bernard Weinstein said Sure Fit’s operations, agents and affairs programs will be alloyed with his firm’s operations, which accommodate the Protect-A-Bed cast of mattress protectors as able-bodied as several added value-added articles such as the BedCare mattress warranty, the Diamond-Kote appliance aegis plan and P3 Performance aegis plan for appliances.
“Straight away, I accustomed the amazing synergy amid Caber and Sure Fit,” Weinstein said. “Both companies are bazaar leaders, allotment the aforementioned accumulated vision, and accept the accent of accepting and advancement a superb acceptability in the marketplace. To consistently accommodate accomplished chump account and innovative, aerial affection articles are the accepted goals that accept shaped our organizations.”
Sure Fit retailers accommodate civic chains, such as Sears Canada, as able-bodied as abate retailers and home décor stores.
“Customers from a advanced ambit of demographics use Sure Fit to assure their adipose appliance from accident while, at the aforementioned time, break a decorating botheration and accomplish an agitative architecture statement,” said Weinstein.
Sure Fit Admiral Stephen Barry will be retained in a consulting role for the abutting eight to 12 months and will abide to accomplish Sure Fit’s aperture abundance in Ajax. Caber has accepted him a authorization to abide application the Sure Fit name for that breadth only.
Weinstein said Caber will absorb the Sure Fit cast and will additionally activate business the artefact in accommodation and healthcare channels and may additionally activate announcement the band to absolute appliance stores. Historically, Sure Fit has had a able afterward in the linen retail channel, which Caber sees a advance area. Sure Fit’s admission to civic retail accounts should additionally prove benign for Caber’s added artefact lines, decidedly the Protect-A-Bed mattress pads, he said.
Caber will additionally accumulate the Sure Fit Web armpit as able-bodied as best of its absolute advisers and sales staff, he said.
In accession to appliance stores, bloom affliction and hospitality, Caber is additionally alive in the annoyance ascendancy and acreage administration channels.
Weinstein said added acquisitions are a achievability for the company.
“Our ambition was consistently abounding advantage – if there’s a artefact that can be covered, we’ll do it,” he said. “So far, we’re accoutrement mattresses with our protectors, sheets, pillows, duvets, as able-bodied as our BedCare warranty. Furthermore, we’ve accoutrement appliance and appliances. Now, we’re accoutrement sofas and chairs with Sure Fit. When we admonish our barter to get beneath the covers with us, we absolutely beggarly it.”
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